Net Advertising Dollars

Net Advertising Dollars. Shall refer to the total advertising dollars spent on behalf of Advertisers or Agencies established underneath your VIP Agent Account and for which Company has received payment, less the sum of the following: (i) any credits, promotional or otherwise, issued to advertisers or agents you are directly responsible for; (ii) any credit card charge-backs made to advertisers or agents you are directly responsible for; (iii) any other payment cancellations made by or on behalf of agents or advertisers... you are directly responsible for. View More