PDE

PDE. A Primary Detail Equivalent calculated as follows: for a given time period, PDE shall equal the sum total of (1) the number of Primary Product Presentations occurring during such time period multiplied by 1.0 and (2) the number of Secondary Product Presentation occurring during such time period multiplied by 0.5. Primary Product Presentation shall mean a presentation in which Product attributes are verbally presented for at least fifty percent (50%) or more of the total presentation time.... Secondary Product Presentation shall mean a presentation in which Product attributes are verbally presented for less than fifty percent (50%) of the total presentation time. View More